Tag Archives: Finding Prospects

If you are on LinkedIn, you joined to use this social media venue to create potential customers/clients. The greatest stumbling block has been that once you joined, you found that the Linkedin culture frowns upon self promotion. That may have discouraged you. Or you may not have found a way to talk about yourself within […]

The strategy I’m going to go over today reveals one of the biggest kept secrets in the marketing game. In its true form, a “tear sheet mailing” is an ad or direct mail piece that is written to look like a newspaper article about you or your business. It is produced and laid out like […]

Here are some questions I received: 1. How to find “suspects” to talk to (i.e. senior Managers/execs? 2. How to discover/confirm their pain formulate/refine our “mafia offer” addressing that pain? 3. How to repeatedly find lots of suspects to put the Mafia Offer in front of? In reference to question 2, for those of you […]

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