Tag Archives: Facebook

This is a news article heading in the San Jose Mercury Newspaper on June 19, 2010. A group of privacy advocates, computer scientist, lawyers and others got together the day before to create a “Bill of Rights” for the “social Web” and for social-network users.  Since Facebook and Twitter are becoming so huge, they could […]

When using social media, build your group of followers with Focus and attention. One of the biggest complaints I often hear about Social Media is that the gains are incremental, meaning that it can take a long time to just create 100 followers or friends, and most of you become bored or give up before […]

Again, I was asked this question. And the answer is yes, if you work it well. The business magazines and newspapers are abuzz with articles and information on the rapid growth of social media such as Facebook and Twitter. Businesses large and small are asking themselves whether they need to have a presence on these […]

Most everyone I know loves to have their birthday recognized. And even though you may already have created a database of your customers with their birthdays, here’s an idea that you can use for your social networking groups, be it Facebook or others that you are on. Facebook, for example, makes it very easy for […]

At one of my recent talks, I was asked about the new social media websites and whether attendees should sign up, and how can they use the media to enhance their business.  There are lots of opinions in the press about whether the social media work, or whether they are just time wasters.  Different people […]

When people like you, they naturally want to interact with you.  Many want to connect with you and support you; they are willing to give you their time in order for you to convince them to become your customer. Likeability is driven in part by familiarity.  This means that the more people that see you, […]

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