The Art of Listening
In a previous post, I went over ideas on how to Wow a customer. Here’s another thought I had on that topic.
The Art of Listening. You are probably saying that you do listen. You hear every word a prospect or customer is saying, or do you?
Here is an example of what I mean. When I wanted to purchase a specific vehicle, I went to the dealer and outlined for the Salesman that I wanted a Two Seat Convertible. He proceeded to show me a 4 seater that wasn’t a convertible. I don’t know what he was thinking.
My business went to the dealer in the other town who showed me specifically what I wanted. He listened.
Has anyone else had a similar experience?