Tag Archives: Chris Anderson

Who’s right?  Who’s wrong? Seth Godin, Chris Anderson, and Malcolm Gladwell are going at it about “FREE”, the book recently written by Chris. Personally, I side with Chris and Seth, even though Malcolm makes a strong argument for his position.  I think it’s clear that if you look at the trends of “free”, you can Read more..

Don’t you know it!  Just when you think that “FREE” has been worn out because every buyer now expects a free report, a free trial period, a free sample, someone has come along to take the concept up another notch. And that someone is none other than Chris Anderson, the founder of Wired Magazine and Read more..

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