How to destroy your marketing brand!
Saturday, October 10th, 2009A few weeks ago, I had a very bad customer service experience. I’ve known the owner of this restaurant since he was a kid helping his parents in their Deli. Six weeks ago he opened his restaurant. I’ve been there nine (9 ) times already with at least 6 people in our [...]
Building your brand!
Friday, June 26th, 2009I’m often asked the question, “How do I build my Brand?” My response often is, “What are you Building?” This really takes some thought.
You want your customers to remember the essence of your company, not just the image you give with your public face. For example the brand Coca Cola has a [...]