word of mouth

Because of all of the choices your customers have everything just seems to look alike. How does your business distinguish itself? I have found that it always is the Experience that the customers have with your business. The reality is that the only people who talk about your exceptional service that counts is your customers. […]

I recently had an experience I want to share with you.  It could have turned out badly, but I want to share with you the way the problem was handled. The week before Christmas I was visiting my daughter in California and we decided to have lunch in one of her favorite restaurants.  It is […]

When I started my first company, it was a struggle. Over the years I realized how difficult it was to create a customer, so I decided that I wanted to create companies that would keep customers longer and have them spend more with me. This way they would spend more money with me. I became […]

Many of us go thru our daily activities, and find others that help us along the way. But in the hectic daily activity, we forget to say thank you to those that help us. When people spread your message or share your name with others, thank them. Do this publicly and as generously as possible. […]

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Testimonials

"Ken, your ideas have been a tremendous help in increasing my bottom line. In the first six months I've had a 32.7% increase in business."

Wayne
Wayne's Deli, Redbook, N.J.