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    • Search Engine Optimization

    How to Get a 95% Closing Ratio

    Wednesday, May 28th, 2008

    Here’s an interesting question:
    “I’m a personal lines insurance agent, and I would like to be able to have a 95% closing ratio, high retention, and a great system for getting my clients to give me referrals.”
    All I can say is WOW.  When I was in the insurance business, I created ways to [...]

    Using SEO To Grow Sales

    Tuesday, April 22nd, 2008

    Some of the questions I received were about how to use SEO (search engine optimization) to generate sales.
    This one of those questions that would take a couple of books to do it justice. Using search engine optimization (SEO) is both a science and art.
    A few years ago, SEO was fairly straightforward. Over time, as [...]