In a previous post, I went over ideas on how to Wow a customer. Here‚Äôs another thought I had on that topic. The Art of Listening. You are probably saying that you do listen. You hear every word a prospect or customer is saying, or do you? Here is an example of what I mean. Read more..
Whenever you ask for a sale, run an ad, or have a salesperson make a proposition to a customer or prospect, always tell the customer or prospect the reason why. If you have a product or service that you can offer at a lower price than your competitor, tell the customer/prospect the reason why. It Read more..
Here’s an interesting question: “I’m a personal lines insurance agent, and I would like to be able to have a 95% closing ratio, high retention, and a great system for getting my clients to give me referrals.” All I can say is WOW. When I was in the insurance business, I created ways to prospect Read more..